Although we are facing with the bear market(crypto crash), investors can begin preparing for the next cycle. Although unfortunate, this market downturn was fully expected by the most experienced cryptocurrency investors. A bull run usually begins with the halving of Bitcoin every four years, which is followed by a year or two of euphoria and green candlesticks.
Based on lengthening cycles each progressing halving, the bull run was nearly always expected to end by the end of 2022 or early 2023, with the last bitcoin halving happening in 2020. Because it controls more than 40% of the cryptocurrency market, or "dominates ," Bitcoin encourages other digital assets to follow in its footsteps.
Crypto has always been a long-term investment, so mass adoption won't happen immediately or even in a short period of time. It will still be at least five to ten years before this technology is widely used on a daily basis. The best time to find projects and companies that are constantly developing, manifesting, and expanding their brand while providing real utility and use cases is right now.
Cyrus Taghehchian, CEO of SHOPX, said, "During the last few years, the US government pumped money into the economy at an unprecedented rate. On one hand, this played a large role in the inflation we're seeing today. On the other hand, all of that new capital hasn't just disappeared. There are billions of dollars waiting on the sidelines, ready to enter the market. Once the fear dies down, we're going to see a much quicker recovery than the last crypto crash in 2018.”
Invest in Utility
The companies to keep an eye on in a bear market are those that offer true utility because they frequently drive future bull runs. Brands like SHOPX are an example of a Web3-based platform that is steadily growing and offering real utility in the bear market. These teams are building for the long run by finding meaningful solutions to issues in both the Web3 space and the conventional e-commerce space.



















