logo
  • menu
  • Markets
  • ETFs
  • Live
  • Spot
  • Futures
  • Learn
  • Sign In
  • Sign Up
  • Downloads
  • English
  • |
  • USD
  • |
Sign Up
Crypto PricesLearnLatest NewsDownloadsMarketsSpotAnnouncements
Home/
Learn/
Crypto Basics

How to tell if an ICO is legit and how to spot ICO scams

By Hallie Gill
Aug 26, 2022
4.7 
★
★
★
★
★
★
★
★
★
★
 409 User Rating
Share

In today’s world, your cryptocurrencyis an incredibly valuable asset to criminals. It’s liquid, highly portable and, once a transaction has been made, it’s almost impossible to revert it. As a result, a wave of scams (both decades-old classics and cryptocurrency-specific swindles) has flooded the digital realm.In this article, we’ll discuss how to tell if an ICO is legit and identify some of the most common cryptocurrency scams.

Social Media Giveaway Scams

Nowadays, everyone seems so generous on the likes of Twitter and Facebook. Check the replies to a tweet with high engagement, and you’ll no doubt see that one of your favorite crypto companies or influencers is doing a giveaway. If you send them just 1 BNB/BTC/ETH, they promise to send you back 10x that amount! It seems too good to be true, doesn’t it? Unfortunately, that’s because it is. That’s a pretty good rule of thumb to apply to many of these scams.

It’s incredibly unlikely that someone is hosting a legitimate giveaway that requires you to first send your own money. On social media, you should be wary of these kinds of messages. They might come from accounts that might look identical to the ones you know, but this is part of the trick.

As for the dozens of replies thanking said account for their generosity – they’re just fake accounts or bots deployed as part of the giveaway scam.Suffice it to say, you should just ignore these. If you’re really convinced they are legit, take a closer look at the profiles and you’ll see the differences. You will soon realize that the Twitter handle or the Facebook profile are fake.

Pyramid and Ponzi schemes

Pyramid and Ponzi schemes are slightly different, but we’re placing them into the same category because of their similarities. In both cases, the scam relies on a participant bringing new members with the promise of incredible returns.

Ponzi schemes

In a Ponzi scheme, you might hear about an investment opportunity with guaranteed profits (this is your first red flag!). Commonly, you’ll see this scheme disguised as a portfolio management service. In reality, there’s no magical formula at work here – the “returns” received are just other investors’ money.

The organizer will take an investor’s money and add it to a pool. The only inflow of cash into the pool comes from new entrants. Older investors are paid off with newer investors’ money, a cycle that can continue as more newcomers join. The scam unravels when there isn’t any more cash coming in – unable to sustain payouts to older investors, the scheme collapses.

Pyramid schemes

In a pyramid scheme, there’s a bit more work required by those involved. At the top of the pyramid is the organizer. They’ll recruit a certain number of people to work on the level beneath them, and each of those people will recruit their own number of people, etc. As a result, you end up with a massive structure that grows exponentially and ramifies as new levels are created (hence the term Pyramid).

As the pyramid scheme grows, the older members earn an increasing stream of revenue as the distribution costs are passed from the lower to the upper levels. But because of the exponential growth, the model is not sustainable for long.

Fake Mobile Apps

It’s easy to overlook the warning signs on fake apps if you’re not careful. Typically, these scams will direct users to download malicious applications – some of which mimic popular ones.

Once the user installs a malicious app, everything might seem to work as intended. However, these apps are deliberately designed to steal your cryptocurrencies. In the crypto space, there were many cases where users downloaded malicious apps whose developers masqueraded as a major crypto company. In this case, when the user is presented with an address to fund the wallet or to receive payments, they’re actually sending funds to an address owned by the fraudster. Once the funds are transferred, there’s no undo button. That’s why “how to tell if an ICO is legit” is a significant topic.

Another thing that makes these scams particularly effective is their ranking position. Despite being malicious apps, some can rank highly in the Apple Store or Google Play Store, giving them an air of legitimacy. To avoid falling for them, you should only download from the official website or from a link given by a trusted source.

Phishing

How to tell if an ICO is legit and identify some of the most common cryptocurrency scams is an essential topic for newcomers. Even newcomers to the crypto space will undoubtedly be familiar with the practice of phishing. It typically involves the scammer impersonating a person or company to extract personal data from victims. It can take place across many mediums – telephone, email, fake websites or messaging apps. Messaging apps scams are particularly common in the cryptocurrency environment.

There’s no single playbook that scammers adhere to when trying to get ahold of personal information. You may get emails notifying you of somETHing wrong with your exchange account, which requires you to follow a link to fix the problem. That link will redirect to a fake website – similar to the original one – that will prompt you to log in. In this way, the attacker will steal your credentials, and possibly your cryptocurrencies.

Vested Interests

Never trust someone’s recommendation on which cryptocurrencies or tokens to buy when it comes to investing. You never know their true motives. They may be paid to promote a particular ICOor have a large investment of their own.

No project is guaranteed to succeed. In fact, many will fail. To be able to assess a project objectively, you should be looking at a combination of factors. Everyone has their own approach to researching prospective investments. Here are some general questions to get started:

  • How have the coins/tokens been distributed?

  • Is the majority of the supply concentrated in the hands of few entities?

  • What’s the unique selling point of this particular project?

  • What other projects are doing the same thing, and why is this one superior?

  • Who is working on the project? Does the team have a strong track record?

  • What’s the community like? What’s being built?

  • Does the world actually need this coin/token?

Closing thoughts

We have mainly talked about how to tell if an ICO is legit in the above article. Always keep in mind that malicious actors have no shortage of techniques for siphoning funds from unsuspecting cryptocurrency users. To steer clear of the most common scams, you need to remain constantly vigilant and aware of the schemes used by these parties. Always check that you’re using official websites/applications.

Disclaimer: The information on this page may have been obtained from third parties and does not necessarily reflect the views or opinions of BitKan. This content is provided for general informational purposes only, without any representation or warranty of any kind, nor shall it be construed as financial or investment advice. BitKan shall not be liable for any errors or omissions, or for any outcomes resulting from the use of this information. Investments in digital assets can be risky. Please carefully evaluate the risks of a product and your risk tolerance based on your own financial circumstances. Products mentioned in this article may not be available in your region.

Related Articles

  • What Are Short Liquidations? How Can Traders Prevent Them in Crypto?

    What Are Short Liquidations? How Can Traders Prevent Them in Crypto?

    A short liquidation is a mandatory event within derivatives markets where a cryptocurrency exchange automatically closes a leveraged short position.
    Cornell Rachel
    Jun 22, 2026
  • What Is Rehypothecation Risk in Crypto? How to Protect Yourself

    What Is Rehypothecation Risk in Crypto? How to Protect Yourself

    Rehypothecation is a practice where a lending platform takes collateral pledged by its clients and uses it for its own purposes.
    James Dean
    Jun 17, 2026
  • What Is pERC20? How Does This Ethereum Token Standard Work?

    What Is pERC20? How Does This Ethereum Token Standard Work?

    The pERC-20 framework is an experimental Ethereum Improvement Proposal designed to fundamentally alter how standard tokens operate on public networks,
    Jun 12, 2026

Latest Articles

Crypto Basics

Tutorials

Currencies

Investing

  • What Are Short Liquidations? How Can Traders Prevent Them in Crypto?

    What Are Short Liquidations? How Can Traders Prevent Them in Crypto?

    A short liquidation is a mandatory event within derivatives markets where a cryptocurrency exchange automatically closes a leveraged short position.
    Cornell Rachel
    Jun 22, 2026
  • What Is Rehypothecation Risk in Crypto? How to Protect Yourself

    What Is Rehypothecation Risk in Crypto? How to Protect Yourself

    Rehypothecation is a practice where a lending platform takes collateral pledged by its clients and uses it for its own purposes.
    James Dean
    Jun 17, 2026
  • What Is pERC20? How Does This Ethereum Token Standard Work?

    What Is pERC20? How Does This Ethereum Token Standard Work?

    The pERC-20 framework is an experimental Ethereum Improvement Proposal designed to fundamentally alter how standard tokens operate on public networks,
    Jun 12, 2026
  • What Are Crypto Prediction Markets? A Complete Guide for Beginners

    What Are Crypto Prediction Markets? A Complete Guide for Beginners

    Crypto prediction markets are peer-to-peer decentralized financial platforms where participants trade contracts tied to the outcomes of real-world events, such as elections, sports, or economic data releases.
    Jun 12, 2026
  • What is the MSX X Card? Understanding the New Crypto Card

    What is the MSX X Card? Understanding the New Crypto Card

    The MSX X Card is a financial instrument launched by the MSX Maitong platform that functions as a payment gateway for digital assets
    James Dean
    Jun 8, 2026
View more data 

Content

BTCBTC(BTC)
$0
--(Last 24h)
SpotFutures

Top

View more
  1. 1How To Sign Up For A BitKan Account (Web)?
  2. 2When Is Bitcoin Halving 2024? What Does Bitcoin Halving Do?
  3. 3What is Etherscan Used For and How to Find Token Decimal on Etherscan
  4. 4What is USDC used for? Why is USDC used?

Top Gainers

View more
Heima
HeimaHEI

$0.1221

+36.73%
BNB Attestation Service
BNB Attestation ServiceBAS

$0.0422

+34.27%
Atletico Madrid Fan Token
Atletico Madrid Fan TokenATM

$1.8280

+33.63%
Solstice
SolsticeSLX

$0.2663

+32.95%
Synapse
SynapseSYN

$0.3333

+25.68%

Top Trending

View more
Tether Gold
Tether GoldXAUT

$4,021.60

-2.54%
Silver
SilverXAG

$59.2900

-4.08%
BNB Attestation Service
BNB Attestation ServiceBAS

$0.0422

+34.27%
Solstice
SolsticeSLX

$0.2663

+32.95%
Humanity
HumanityH

$0.0665

-44.76%

Recently added

View more
Arcium
ArciumARX

$0.2670

-26.53%
Ambire AdEx
Ambire AdExADX

$0.0566

+4.24%
Re
ReRE

$0.6822

-15.58%
o1 exchange
o1 exchangeO

$0.6794

+17.85%
SpaceX
SpaceXSPCXB

$157.640

+1.30%

Latest News

View more
  1. 1Uniswap Soars 22% as Altcoins Rally While Bitcoin Stalls
  2. 2HYPE Surges 6%: Suspected Insider Whale Nabs $34M in Gains
  3. 3SpaceX Prices Record $75B IPO at $135, Hits $1.8T Valuation
  4. 4Stablecoin Secondary Market Rules Pit Banks Against Crypto
  5. 5Bitcoin and Gold Tumble Amid Rising Inflation and Rate Bets
About Us
  • About BitKan
  • Contact Us
  • Announcements
  • VIP Program
  • BitKan Ambassador
  • Institutional Services
Products
  • Spot
  • Futures
  • Crypto Prices
  • Learn
  • News
  • Markets
  • How to Buy Crypto
  • BTC to USD Calculator
  • Reward
Help
  • Help Center
  • Email Us
  • Live Chat
  • Download APP
  • Listing Application
  • Buy Bitcoin
  • Buy Ethereum
  • Buy Dogecoin
  • Buy Altcoins
Terms
  • Terms of Use
  • Privacy Policy
  • Trading Rules
  • Fee
K-Site
English
About Us
+
  • About BitKan
  • Contact Us
  • Announcements
  • VIP Program
  • BitKan Ambassador
  • Institutional Services
Products
+
  • Spot
  • Futures
  • Crypto Prices
  • Learn
  • News
  • Markets
  • How to Buy Crypto
  • BTC to USD Calculator
  • Reward
Help
+
  • Help Center
  • Email Us
  • Live Chat
  • Download APP
  • Listing Application
  • Buy Bitcoin
  • Buy Ethereum
  • Buy Dogecoin
  • Buy Altcoins
Terms
+
  • Terms of Use
  • Privacy Policy
  • Trading Rules
  • Fee
K-Site
+
  • Twitter
  • Facebook
  • Telegram
  • YouTube
  • Instagram
  • Medium
  • Linkedin
@2012-2026 BITKAN.com