According to reports, Matthew Ball, principal analyst at research firm Canalys, believes that by 2025, most "metaverse" commercial projects will fail.
As we all know, the "Metaverse" is regarded by Meta CEO Mark Zuckerberg as the next technological frontier and the company's main business in the future. Over the next few years, Meta will invest tens of billions of dollars to build a "metaverse."
But Canalys chief analyst Bauer gave the business a death sentence, saying that most "metaverse" business projects will fail in the not-too-distant future. "Is the Metaverse the next digital frontier, or is it an overhyped money pit? Tens of billions of dollars have been poured into the space, the cost of Meta," Ball told the Channels Forum in Barcelona. , and the delay in progress made, is a barometer."
As Ball points out, the world is going through tough economic times right now, and some households are struggling with real-world financial outlays. "We're in a cost-of-living crisis where people are struggling in the real world, let alone investing in properties, items and other NFTs in the virtual world," Ball said.
Of course, Ball also admitted that games may be successful in the "metaverse" world, and some adult entertainment may win some users. What about the commercial field? There is no future to speak of. Ball expects most "metaverse" projects in the commercial space to close by 2025.
Currently, Microsoft, Meta, Google, Nvidia, Apple, Autodesk and many other tech companies are investing in the "metaverse". Those firms have poured $177 billion into the "metaverse" since 2021, according to consultants at consulting services firm McKinsey. The market could be worth as much as $5 trillion by 2030.
Analysts at Citigroup are more optimistic, predicting that the "metaverse" market will reach $8 trillion to $13 trillion by 2030.
Research firm Gartner predicts that by 2026, a quarter of the world's population will spend at least an hour a day shopping, working, socializing or studying in the "metaverse". 30% of organizations will have a product or service ready for the Metaverse.
Gartner analyst Marty Resnick said: "Companies will have the ability to expand and enhance their business models in unprecedented ways, moving from digital business to the metaverse." But Resnick also pointed out: "Not yet. Be clear about which investments will work in the long term. Product managers should take the time to learn, explore, and prepare in order to be more competitive.”
