Apple's new mixed reality headset, the Apple Vision Pro, has attracted both tech enthusiasts' attention and attention after it was unveiled at WWDC on June 5. However, there was one glaring omission in the release - only the word "metaverse" was mentioned.
The tech company appears to have taken the deliberate step of billing its technology as the first "space computer." It will launch in the US in early 2024, retailing for a hefty $3,499, with other countries to follow shortly thereafter. The announcement is a Solid Step from Microsoft's HoloLolens Launch and Meta's Headset, Both of Which Use the TERM PARTICularly GENERISLY BY Comparison. Instead, Apple's M m Arketing Focuses on "Spatial" and "Spatial Computing," Rather than Words Like "metaverse," "Augmented Reality," and "virtual reality."
"Creating our first space computer required inventing nearly every aspect of the system," said Mike Rockwell, Apple's vice president of technology development. "Through the tight integration of hardware and software, we have designed a self-contained space computer that is compact, wearable, and the most advanced personal electronic device ever built," he said. Back in January 2022, Bloomberg's Apple technology reporter Mark Gurman said via Twitter that the company had no intention of entering the industry in a similar way to Mark Zuckerberg's Meta, especially related to the concept of the Metaverse.
"I've been told quite straight-up that the idea of a fully virtual world where users can escape like the cans in Meta Platforms/Facebook's vision of the future is off-limits for Apple," Gurman said, adding that the company will Focus on delivering mixed reality headsets for short bursts of work, gaming, communication, etc. Apple's Vision Pro has augmented and virtual reality capabilities, as it can make apps appear to be projected into a nearby physical space around the user, or provide a f ully virtual experience through modes such as immersive environments. “Vision Pro features visionOS, the world's first spatial operating system, to enable users to interact with digital content in a way that feels like they are physically present in their space,” reads the anno uncement.Anticipation of Apple's new headphones had some investors hoping for a quick rise for Metaverse-related tokens; however, a new SEC lawsuit on the same day seemed to dampen optimism for Metaverse-related tokens.
The #1 Metaverse Token Internet Computer, According to CoinGecko, It is down 9.5% in the past 24 hours, while second- and third-ranked The Sandbox and Decentraland. They also fell 12.7% and 11.2%, respectively. Looking further down, no notable projects have seen positive price action in that time frame, and the total market capitalization of Metaverse tokens has dropped by 10% to $7.7 billion in the past 24 hours.
