Last time around, a select group of attendees attained “VIP” status by each amassing millions of dollars’ worth of the tokens. But earning the VIP label for President Trump’s latest event, a luncheon and conference to be held for top holders, cost roughly 90% less this time around—down from approximately $3 million to around $300,000.
VIP status, the top level of access for the event, grants attendees a private “meet and learn” experience with “superstar” attendees like Tether’s Paolo Ardoino, retired boxer Mike Tyson, and Ark Invest’s Cathie Wood. That bonus reward, beyond access to the luncheon with President Trump, was granted to the top 29 registered TRUMP holders who earned points based on time-weighted holdings of the token from March 12 to April 14.
That amount, now worth around $318,000, peaked at about $473,000 when the token traded at $4.14 on March 15.
This time, though, the value of his account is only around $9.3 million, as the TRUMP token’s price has fallen precipitously from its highs. He maintains a balance of around 3.3 million TRUMP tokens, or 1.4 million more tokens than the first time around.
By comparison, during last year’s exclusive event, the token closed the snapshot day trading around $13.08—about 370% higher than its current trading price.
This time around, token holders were also awarded 10 points for every $1 spent on purchases of Trump-branded merchandise—like hats and watches—during the token-holding period, which is something that can’t be accounted for with on-chain data.
That bonus could have moved the needle for some prospective VIPs, but otherwise, it appears that holders needed to spend far less on TRUMP tokens this year to gain special access.
This year’s Mar-a-Lago event will require attendees to pass a background check, and ensure they are not residents of a KYC-watchlist country. According to the terms and conditions, the event, slated for April 25, may be cancelled for any reason, and does not guarantee the attendance of President Trump.
If Trump can not attend, or the event does not take place, then attendees will receive a Trump-themed NFT.
