As part of the agreement, XRP also becomes the official cryptocurrency of Kansas Athletics.
“This era of college athletics demands innovative, forward-thinking partnerships," Director of Athletics at the University of Kansas Travis Goff said in a statement.
“Ripple recognizes the unique reach and passion of the Jayhawk community, and we're proud they have chosen Kansas Athletics as a premier platform to introduce XRP to millions of sports fans,” Goff said.
Beyond the jerseys, Ripple will also fund educational programs focused on traditional finance and digital assets for Kansas students-athletes, while seeking to connect KU graduates to careers in technology.
“It's a critical time in college athletics to be bold, and that's what is being accomplished with today's announcement,” Kansas Men’s Basketball Coach Bill Self said in a statement. “We will make sure our guys understand the significance of the partnership and why it is beneficial for them moving forward."
