Strategy unveiled its Bitcoin Banking Adoption Index on July 13, finding that major banks and financial institutions are expanding bitcoin services while overall adoption stands at 32%.
Key Takeaways
Strategy’s Bitcoin Banking Adoption Index compares public adoption signals across trading, custody, products, lending and executive activity.Fidelity leads the ranking at 71%, followed by BNY at 46% and Goldman Sachs at 45%.The index’s 32% overall score suggests institutional bitcoin adoption is expanding, but remains uneven across major financial firms.Strategy selected roughly 30 institutions using measures including total assets, assets under custody or administration, client assets, private-banking assets, and 2025 global systemically important bank status. The chart says figures are approximate and based on public information available as of July 10, 2026. Offerings may also vary by geography, client type, and access channel.
Fidelity’s Lead Highlights an Uneven Market The Methodology Will Decide How Much the Rankings MeanThe index currently offers a high-level snapshot rather than a fully reproducible benchmark. Le said Strategy plans to release methodology and updates, while inviting institutions to submit corrections or additional public information. Category weights and evidence standards will determine whether the 32% figure can be independently tested.

















