Robert Kiyosaki envisions losing all of his assets and starting over with only $10,000. The Rich Dad Poor Dad author explains how he would use that money to rebuild his wealth—and why none of it would initially go into stocks, cryptocurrency, or real estate.
Key Takeaways
Robert Kiyosaki would use the hypothetical $10,000 for financial education, mentorship, and income-producing skills before purchasing assets.Kiyosaki says the central mistake is rushing into investments without first understanding how money and deals work.His strategy relies on finding fundable opportunities while preventing fear and greed from controlling financial decisions.The famous author said:
His refusal is central to the scenario, as he believes money produces different results depending on the knowledge of the person controlling it.
Where Would the Money Go Instead?Prior to buying any asset, Kiyosaki said his first expense would be education. “Before I invested a single dollar of that $10,000, I would invest in my financial education, a book, a seminar, time with someone who has already done what I want to do, a mentor,” he shared. The purpose would be to rebuild his judgment before risking capital.
Kiyosaki distinguished experienced mentors from financial advisers who primarily recommend products. He said he would seek guidance from someone who had built a business, purchased property, raised capital, or recovered from major losses. He argued that choosing the wrong source of financial guidance can be more costly than a market downturn, stating:
“That difference is costing you more money than any market crash ever will.”
“The mistake is the rush. The fix is the mind,” the renowned author said. From there, he would develop sales, marketing, and communication skills, which he describes as tools for generating income and presenting opportunities. He would also learn to analyze cash flow, identify undervalued properties, find investors, and structure partnerships capable of attracting outside capital.
What Could Destroy the Rebuilding Plan?Finding deals that other people may want to finance forms the next stage of the plan. Instead of applying the $10,000 toward a down payment, he would use it to understand what separates a strong opportunity from a weak one. His claim that “a great deal finds its own money” reflects his investment philosophy, not a guaranteed result.
Fear and greed are “the two things that destroy $10,000 faster than any crash,” he said. Fear can leave a person unwilling to act, while greed can push money into poorly understood opportunities. His answer is therefore not a particular asset: He would use the $10,000 to rebuild knowledge, earning power, and judgment before buying investments.


















