Gaming companies venturing into blockchain technology are encountering resistance from both players and developers, prompting some studios to distance themselves from the "buzzwords" linked to Web3.
At a conference roundtable, game studios shared the hurdles they face in integrating blockchain into games, emphasizing the need to gain acceptance from developers, players, and publishers. Redcatpig, a Web3 game development studio, is grappling with challenges while trying to incorporate blockchain into its production pipeline. Marco Bettencourt, the CEO, highlighted the difficulty in communicating the technology's significant benefits to internal teams for enhancing gamers' experiences.
Despite Redcatpig's efforts in integrating blockchain, the studio deliberately avoids using buzzwords associated with the technology. Bettencourt stressed that players don't necessarily require technical details about Web3 or blockchain; rather, they need assurance that their purchased items are truly theirs and can be traded freely.
Another company, VEU, confronted opposition for integrating blockchain into its offerings. While focused on AI-driven virtual world solutions, VEU faced community resistance when introducing blockchain technology. Nuno Rivotti, VEU's chief product officer, emphasized the importance of players experiencing the product without necessarily understanding the underlying technology.
Despite resistance, game developers remain committed to integrating blockchain. In Portugal, blockchain has emerged as a crucial innovation in gaming pipelines and government strategies through initiatives like the eGames Lab. Pedro Dominguinho, Chairman of the National Recovery and Resilience Monitoring Committee, highlighted blockchain's role in the country's recovery plan, emphasizing its training, research, and development components.
This trend was echoed in the Madeira Blockchain 2023 event, held from November 30 to December 1, exploring regional Web3 advancements and showcasing how the Portuguese archipelago is seeking startups and tech talent to bolster its digital economy.
