Financial services giant JPMorgan has filed a trademark application for IndexGPT, marking its entry into the race to build generative AI tools for commercial purposes.
The trademark application, filed with the United States Patent and Trademark Office (USPTO) on May 11, is for the characters "IndexGPT," which JPMorgan says will be used commercially. The image above shows the standard character text that accompanies JPMorgan's trademark apply ation " No particular font style, size or color is claimed.” IndexGPT will be used in various business sectors including advertising, business consulting and different financial software as a service.
JPMorgan's trademark application reflects CEO Jamie Dimon's views on artificial intelligence (AI). In April, Dimon revealed that the company has more than 300 AI use cases in production for risk, prospecting, marketing, customer experience and fraud prevention. He said: “AI and the raw material data that powers it will be critical to our company's future success – the importance of implementing new technologies cannot be overstated.” JPMorgan plans to make ChatGPT and other large language model tools available to its employees.
While tech giants across all business verticals are rapidly adopting generative AI, Apple has taken a U-turn, limiting ChatGPT and similar tools. An internal document reveals Apple's concerns about a possible leak of sensitive data. While emphas izing concerns about leaking confidential data, Apple Specifically restricted use of GitHub's AI tool Copilot, a Microsoft-owned application that automatically writes software code.


















