Last month, the Tysons Corner, Virginia-based firm accounted for 93% of Bitcoin purchased among publicly traded firms, according to a report from Bitcoin Treasuries. Strategy acquired 40,150 Bitcoin during the period compared to 3,080 Bitcoin among competitors.
In total, digital asset treasuries added nearly 43,230 Bitcoin worth $3.5 billion last month. That marked an acceleration from 28,900 Bitcoin in December, but it was far less than the 147,000 Bitcoin acquired in November 2024 amid President Donald Trump’s re-election.
At some points last year, it appeared that Strategy’s acquisitions were slipping relative to its peers. In July, for example, Strategy’s competitors purchased 56,000 Bitcoin, while the company that wrote the playbook for accumulating Bitcoin bought 31,000 Bitcoin.
Still, Strategy’s approach to purchasing Bitcoin is nuanced compared to most peers. In addition to taking on debt, the company has introduced several types of preferred shares. So far, the company’s variable rate preferred share (STRC) has seen the most growth at $3.4 billion.
The product currently pays annualized dividends of 11.25%, saddling Strategy with additional costs. However, the company has stockpiled cash to pay those dividends The report notes that Strive and Metaplanet have also issued dividend-paying preferred shares.
Last month, four public companies decided to reduce holdings. Bitcoin miners Riot Platforms and Bitdeer sold 1,363 Bitcoin and 490 Bitcoin, respectively. Omaha, Nebraska-based fintech Exodus Movement sold 198 Bitcoin, while Bitcoin Treasury Corp shed 2 BTC.
Strategy may be anchoring Bitcoin purchases among publicly traded companies, but January still saw an uptick in the overall number of firms announcing purchases. The figure increased to 30 from 20 in December, despite their waning impact.


















