Most Crypto Assets Need To Go To Zero, Research Firm Says

Castle Labs is arguing that crypto’s long tail is structurally overbuilt and that most tokens will ultimately be priced toward zero unless they can prove real business traction and tighter token alignment. The thesis, published in a long X post, frames the current market as a selection phase rather than a broad-based recovery story.

The core point is not that crypto itself is failing, but that token supply has far outpaced sustainable demand. Castle Labs says the result is a market where a handful of majors dominate while thousands of smaller assets compete for shrinking liquidity.

It contrasts that with US equities, where the MAG7 represent 31% of the market and the S&P 500 represents 84.7%. In Castle Labs’ framing, crypto has reached roughly the same concentration level as the top 500 US companies, but with only five assets doing the heavy lifting.

“Over the years, so many coins have been created that 99% of them need to go to zero for the industry’s good,” the firm wrote. It adds that the mismatch has become harder to ignore for investors who bought into crypto’s institutional adoption narrative but remain deep underwater in alt-heavy portfolios.

Castle Labs outlines three broad paths for rebalancing: majors lose share to smaller tokens, external liquidity lifts the broader market, or weaker tokens lose value while majors absorb more of the capital. It argues the third outcome is the most likely, even if the first would be healthier in theory.

A major part of the argument is simple market mechanics. Castle Labs says token unlocks will continue to add supply into a market where demand is already selective, citing $8.51 billion in unlock value this year and $17.12 billion over the next five years.

That overhang, it argues, is colliding with poor business performance across much of the sector. Out of more than 5,600 protocols listed on DeFiLlama, Castle Labs says only 76 generated more than $1 million in revenue in the last 30 days, and only 237 cleared $100,000.

Revenue is concentrated too. The post says the top 10 protocols in 2025 accounted for 80% of total crypto revenue, while the top three accounted for 64%, with Tether alone representing 44%. It also notes that only three of those top 10 revenue generators had launched tokens so far: Hyperliquid, Pumpfun, and Jupiter and says only HYPE materially outperformed.

That backdrop helps explain Castle Labs’ skepticism toward new listings. It says there were about 118 major token launches in 2025, and 84.7% traded below their TGE valuation, which it describes as evidence of inflated launch pricing and weak post-launch structure.

Castle Labs also argues the market is punishing tokens that are not economically aligned with the products they represent. It cites Circle’s acquisition of Interop Labs, where Axelar’s token AXL was not part of the deal, as an example of product value and token value diverging.

“Tokens are not a legal representation of the business and don’t offer any actual rights over the company’s profits, unlike equity,” the firm wrote. “Investors, when they receive tokens, have these rights through the equity they hold. So they are in a better position, but token holders? They are at the project’s mercy when it comes to aligning their product with their token.”

The firm’s conclusion is blunt but specific: capital should rotate toward protocols with real revenue, tokenholder alignment, and credible mechanisms to offset dilution. Whether that thesis holds in the next cycle may depend less on narrative and more on whether more projects adopt the kind of KPI- and revenue-led launch models Castle Labs says are now starting to emerge.

At press time, the total crypto market cap stood at $2.16 trillion.