After Gala Games (GALA) announced a partnership with actors Dwayne 'The Rock' Johnson and Mark Wahlberg, the value of its cryptocurrency surged nearly 70% in a single day.
The developers of Gala Games have announced a major partnership between the blockchain gaming platform and popular actors Dwayne Johnson (better known as "The Rock") and Mark Wahlberg.
The price of the entity’s native token GALA surged nearly 70% shortly after the disclosure. Gala Games revealed that it will co-develop two films with Hollywood superstars. Buyers of movie tickets will be able to scan a QR code and win digital assets, the team said. The platform further stated that Gala Film will use GALA as its gas token.
The asset reacted swiftly to the news, surging more than 68% (over the last 24 hours). Still, its current valuation of around $0.04 is well below its all-time high of nearly $0.80 set in November 2021. "The Rock" (known for "The Fast and the Furious" and "Jumanji") and Wahlberg (who starred in blockbusters like "The Departed" and "The Fighter") have yet to comment on their partnership with Gala Games.
Several sources suggested in November that the blockchain platform fell victim to a hack. However, the company claimed that “everything is fine” and that all GALA tokens on Ethereum, as well as GALA-related assets on the GALA bridge, are safe. Still, speculation negatively impacted the token’s dollar valuation, which plunged as much as 90% in a few days on some cryptocurrency exchanges.
