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Who is The Moon Carl? How Did the Moon Carl Make His Money?

By Craig Green
Jun 25, 2025
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Carl Runefelt, widely known online as "The Moon," has amassed money through the use of Bitcoin and other cryptocurrencies. Carl Runefelt, a former cashier in Sweden, has amassed millions of dollars and more than 4 million social media followers as a result of his bullish outlook on Bitcoin. So, who is the Moon Carl? How did the Moon Carl Runefelt make his money?

Who is The Moon Carl?

Through the use of Bitcoin and other digital currency assets, Carl Runefelt, better known as "The Moon" on social media, has amassed a substantial wealth portfolio. TheMoon Group, a group of crypto companies that includes peer-to-peer payments, gaming, and crypto launch platforms, was founded by Runefelt.

Carl Runefelt has amassed over 1 million followers on Twitter and controls the most popular crypto analysis channel on YouTube, with more than 550 thousand subscribers from all around the world with transcriptions in close to a dozen languages.

Carl Runefelt has established himself as a crypto industry pioneer. Carl Runefelt, who is frequently quoted in Fox Business, Forbes, and Business Insider, discusses the significance of Bitcoin, the reasons he is positive on cryptocurrencies, and how they will transform the way people buy, sell, and deal on a daily basis.

How Did the Moon Carl Make His Money? How Did the Moon Carl Become Rich?

The Moon Carl Runefelt already had a YouTube channel. He quickly started recording films to explain the topics he had learnt, with a tutorial on CoinMarketCap's website being among his first. Runefelt claims that his fan base rapidly expanded since people enjoyed viewing his films. Sponsors soon knocked on our door.

Initially, Runefelt's income came from sponsorships and affiliate contracts, where he received payment each time one of his viewers clicked on a link or registered for a certain cryptocurrency exchange or service. Although Runefelt's parents were initially very concerned and urged him to complete his education or "get a real job" rather than spending all day on a computer, their attitude changed when he started making several thousands of dollars a month "just doing YouTube and crypto" — significantly more than he made at the supermarket, a job he left some months later in November 2018.

Runefelt put almost all of his earnings on cryptocurrencies and businesses that deal with them. Runefelt says he has invested in 350 cryptocurrency businesses and that he earns millions of dollars each month through liquidity pools and yield farming, despite the fact that there have been numerous losses due to scams along the way. Overall, the strategy has been successful. Although Cointelegraph is unable to verify the figures, he undoubtedly lives a lavish lifestyle befitting the newly wealthy.

Disclaimer: The information on this page may have been obtained from third parties and does not necessarily reflect the views or opinions of BitKan. This content is provided for general informational purposes only, without any representation or warranty of any kind, nor shall it be construed as financial or investment advice. BitKan shall not be liable for any errors or omissions, or for any outcomes resulting from the use of this information. Investments in digital assets can be risky. Please carefully evaluate the risks of a product and your risk tolerance based on your own financial circumstances. Products mentioned in this article may not be available in your region.

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